By Plenary Sessions: Kristina Šmigun-Vähi

The rhetorical style is passionate, motivating, and simultaneously contains concrete proposals, utilizing both logical and emotional appeals. The speaker uses personal stories from childhood and family hikes to establish an emotional connection and underscore the value of physical activity. The tone is that of an advocate, urging both parents and the state to lead by example and take responsibility ("Go get moving, go to the woods!").