Agenda Profile: Helmen Kütt
First Reading of the Draft Act on Amendments to the Advertising Act and the Personal Data Protection Act (Bill 696 SE)
2025-10-21
15th Riigikogu, Sixth Session, Plenary Sitting
Political Position
The political stance centers on the practical implementation and scope of the amendments to the Advertising Act. The speaker stresses a value-based preference for less bureaucracy and greater democracy, as well as the responsibility of the people. Simultaneously, clarity is demanded regarding the definitions of political advertising, and there is concern over the insufficient funding of regulatory bodies.
2 Speeches Analyzed
Topic Expertise
The speaker demonstrates expertise regarding the detailed definitions of political advertising, citing the case of the Riigikogu pen as an example and differentiating a name from a logo or slogan. Furthermore, he/she is knowledgeable about the issues concerning the resources and operational capacity of supervisory authorities, referencing the complaints made by the Social Affairs Committee regarding budget cuts and the shortage of human resources.
2 Speeches Analyzed
Rhetorical Style
The style is formal, interrogative, and logic-based, utilizing hypothetical examples (ballpoint pens) to test the boundaries of the law. The speaker is direct, asking the minister not to put words in their mouth regarding a desire for control, emphasizing their actual preference for less bureaucracy.
2 Speeches Analyzed
Activity Patterns
The speaker actively participates in the legislative process, submitting questions during the first reading of the draft bill. Previous activity in the Social Affairs Committee is mentioned, indicating regular work within specialized committees.
2 Speeches Analyzed
Opposition Stance
The criticism is directed at the bill's vague definitions and the insufficient funding allocated to regulatory bodies, which severely hinders effective oversight. The speaker rejects the minister's assumption that they are seeking greater control, emphasizing their firm opposition to the growth of bureaucracy.
2 Speeches Analyzed
Collaboration Style
The style of collaboration is direct, demanding clarifications and the correction of misunderstandings from the minister, particularly concerning the anti-bureaucracy stance. A desire is demonstrated to receive clear answers regarding the scope of the law, specifically inquiring about the inclusion of electoral alliances.
2 Speeches Analyzed
Regional Focus
There is no regional focus; the discussion has centered on national legislation and regulations concerning political advertising, which affect political parties and electoral alliances.
2 Speeches Analyzed
Economic Views
The economic positions are implicit, expressing a preference for less bureaucracy, which suggests a desire to reduce the administrative burden and regulations. Specific positions regarding taxes or trade are not presented.
2 Speeches Analyzed
Social Issues
When discussing the social sector, a lack of resources among supervisory authorities is cited, which impedes the implementation of social reforms, like the pharmacy reform. This underscores concerns regarding the effective execution of social policy.
2 Speeches Analyzed
Legislative Focus
The legislative focus is on Draft Bill 696 SE, which concerns amendments to the Advertising Act and the Personal Data Protection Act. The speaker is a critical examiner who seeks to ensure the clarity of the law and the operational capability of the supervisory bodies by inquiring about the allocation of additional resources.
2 Speeches Analyzed